Caesars Entertainment Extends Partnership with Formula 1 Las Vegas Grand Prix
Caesars Entertainment, a prominent hospitality and gaming company, has renewed its commitment to a groundbreaking partnership with the Formula 1 Heineken Las Vegas Grand Prix, extending its role as a founding partner through 2030. This significant agreement enhances the collaboration between the exhilarating world of Formula 1 racing and Caesars’ illustrious portfolio of eight resorts located along the iconic Las Vegas Strip.
Renovative Spirit at Caesars Palace
This exciting partnership comes at a pivotal time as Caesars Palace embarks on one of the most extensive renovation projects in its storied history. The flagship property is undergoing a multi-year transformation, projected to last until 2027. As part of the overhaul, substantial renovations to its towering structures will introduce luxurious accommodations alongside updated guest amenities.
Sean McBurney, the Chief Commercial Officer and Regional President of Caesars Entertainment, emphasized the strategic significance of Caesars’ location near the racing circuit. “We’re devoted to enhancing guest experiences during the Las Vegas Grand Prix, which has quite literally placed us at the center of the action and excitement of this global sporting event,” he stated.
Exciting New Accommodations
Among the transformative upgrades, Caesars Palace plans to unveil the Colosseum Presidential Villas in December 2025. This luxurious offering will consist of two connecting villas that span over 17,000 square feet, complete with breathtaking rooftop views. Guests can look forward to a luxurious experience that embodies the grandeur of Las Vegas.
Additionally, the introduction of 29 Octavius Sky Villas on the 68th and 69th floors will provide one- to three-bedroom layouts, ensuring varied options for discerning guests as they participate in the festivities surrounding the Grand Prix. Also on the horizon is a 46,000-square-foot OMNIA Dayclub, featuring dual pools and performances from top global DJs, with an anticipated opening in pool season 2026.
Comprehensive Renovation Plans
The renovation initiatives are extensive, with nearly 1,000 suites in the Augustus Tower set to be refurbished by 2026. A redesigned VIP Check-in Lounge dedicated to high-end guests will accompany these refurbishments. Furthermore, in 2027, the Julius Tower is slated for updates to more than 500 rooms, while the Palace Tower will also receive renovations, rejuvenating nearly 1,200 rooms in total.
These additions build upon recent improvements that have already redefined the guest experience, including the redesign of the main entrance, an updated casino dome, and the introduction of celebrity-driven dining initiatives, in addition to refreshed spa and fitness facilities.
Commitment to Exceptional Guest Experiences
Emily Prazer, President and CEO of Las Vegas Grand Prix, Inc., acknowledged that Caesars Entertainment has been an invaluable partner in curating remarkable experiences for fans. “Their location on the Strip and our synergy is an ideal fit, guiding us better on how to integrate hospitality with the excitement of Formula 1 racing,” she remarked.
As part of the renewed partnership, Caesars will continue to offer exclusive race-week packages, such as the Caesars Palace Viewing Experience located directly along the Las Vegas Strip Circuit. Unique offerings like the Trackside Lunch, featuring celebrity chef Gordon Ramsay, and the GIADA Viewing Experience at The Cromwell exemplify the luxurious yet entertaining experiences tailored for racing enthusiasts. Notably, the Caramella Terrace at Planet Hollywood blends 1970s Italian Riviera style with the modern allure of Formula 1 luxury.
Enhancing the Paddock Club Experience
For attendees of the Paddock Club during the Grand Prix, a new attraction awaits with exclusive access to Formula 1 simulators and unique photo opportunities featuring the Caesars x Las Vegas Grand Prix Chariot. Furthermore, Caesars will play a crucial role as the Rewards entitlement partner for the sold-out Flamingo Zone, which is located on the Koval Straightaway, adding another layer of excitement for fans.
This renewed partnership and the anticipated transformation of Caesars Palace signify not only a commitment to racing but also to hospitality, crafting unforgettable experiences for guests and fans alike in the vibrant atmosphere of Las Vegas.