New York Joins Orlando, Las Vegas, and San Francisco at the Top of U.S. Domestic Tourism—But Why Are Cities Like West Palm Beach and Memphis Gaining Fast?
Published on December 6, 2025
By: Paramita Sarkar
The U.S. domestic tourism sector is thriving as 2025 unfolds, showcasing a spectacular blend of iconic cities and burgeoning locales. As economic trends continuously influence travel, the growing demand for unique experiences has significantly shaped tourism patterns.
Government organizations like the Bureau of Economic Analysis (BEA) track key economic indicators such as GDP and consumer spending. However, aggregated industry data, including booking trends, traveler search activities, and visitor counts, provide crucial insights into which destinations are calling to more visitors. These metrics not only reveal visitor volume but also highlight shifts toward more diverse and personalized travel experiences.
Top U.S. Domestic Tourism Destinations (Major Hubs)
New York City, New York
New York City remains an undisputed titan in the American tourism landscape. It captivates millions with its myriad attractions, from the dazzling lights of Broadway to the serene beauty of Central Park. In 2025, NYC continues to offer something for everyone, making it an essential stop for travelers.
Key Draws:
- Broadway shows
- Iconic landmarks like the Statue of Liberty and Time Square
- World-class shopping along Fifth Avenue
- A vibrant array of cultural experiences, including museums and international dining options
Orlando, Florida
Famously recognized as the world’s theme park capital, Orlando attracts families seeking unforgettable experiences. With attractions like Walt Disney World and Universal Studios, the city’s appeal remains robust in 2025 through new rides and themed hotels.
Key Draws:
- Walt Disney World and other parks like Universal Studios
- Family-friendly resorts
- Sunshine year-round, offering abundant outdoor activities
Las Vegas, Nevada
Known for its electrifying atmosphere, Las Vegas captures the hearts of those looking for fun and excitement. In 2025, new entertainment options, large-scale events, and luxury hotel openings continue to boost the city’s tourism.
Key Draws:
- A variety of casinos and nightlife
- World-class performances, including concerts and magic shows
- Gourmet dining and lavish resorts
Los Angeles, California
A beacon of glamour and culture, Los Angeles draws visitors who are enamored with Hollywood’s allure and the city’s natural beauty. From the iconic Hollywood Sign to the ecosystems of the Santa Monica Mountains and the famous beaches, LA caters to all.
Key Draws:
- Rich entertainment culture tied to Hollywood
- Beautiful beaches and opportunities for outdoor exploration
- Exciting sporting events for fans to enjoy
Miami, Florida
Miami continues to dazzle tourists with its mix of Latin American culture, stunning beaches, and vibrant nightlife. The city’s Art Deco architecture and thriving culinary scene make it a perennial favorite.
Key Draws:
- Beautiful beaches like South Beach
- Unique Art Deco architecture
- A blend of rich Latin culture and an active nightlife
Chicago, Illinois
Renowned for its diverse architecture and deep-rooted culinary scene, Chicago draws visitors to its exciting urban landscape. Attractions like Millennium Park and the Art Institute of Chicago solidify the city’s status as a go-to destination.
Key Draws:
- Stunning architecture including the Willis Tower
- Cultural landmarks and deep-dish pizza
- The backdrop of Lake Michigan providing a scenic retreat
San Francisco, California
San Francisco remains a dream destination for many, boasting landmarks like the Golden Gate Bridge and Alcatraz Island. Its charm lies in its fusion of urban culture and breathtaking natural beauty.
Key Draws:
- The iconic Golden Gate Bridge
- Alcatraz Island tours
- Easy access to the Napa Valley wine country
Boston, Massachusetts
With rich historical significance, Boston attracts cultural explorers eager to dive into America’s past. Landmarks like the Freedom Trail and the energy of today’s bustling arts scene make it a favored destination.
Key Draws:
- Deeply historical roots highlighted through various landmarks
- Academic prestige from institutions like Harvard and MIT
- A flourishing arts scene, weaving history with modern culture
Emerging and Trending Cities for 2025
As big cities maintain their strongholds, numerous emerging destinations are becoming mainstays in U.S. domestic tourism.
West Palm Beach, Florida
This coastal paradise shows remarkable growth due to its stunning waterfront views and luxury amenities. Visitors can indulge in upscale shopping, art galleries, and vibrant theaters.
Key Draws:
- Gorgeous waterfront views
- Top-tier resorts and cultural attractions
Santa Barbara, California
Known for its Mediterranean-like atmosphere, Santa Barbara is becoming increasingly popular among luxury travelers. Its coastal beauty and proximity to vineyards present an inviting getaway.
Key Draws:
- Coastal vineyards ripe for exploration
- Upscale spas and resorts
- Pleasant Mediterranean climate
Charleston, South Carolina
Combining southern hospitality with historical architecture, Charleston enchants visitors seeking authentic experiences. Its charm is evident in its cobblestone streets and rich culinary offerings.
Key Draws:
- Historic landmarks and markets
- Renowned southern cuisine
- Quaint streets full of character
Memphis, Tennessee
Memphis is experiencing a renaissance rooted in its musical heritage, leading visitors to beloved sites like Graceland and Beale Street. The city’s lyricism extends into its culinary delights, especially its world-famous barbecue.
Key Draws:
- Rich musical history
- Culinary adventures in barbecue
- Explore heritage tours
Denver, Colorado
With the majestic Rocky Mountains as its backdrop, Denver is a prime destination for outdoor lovers. The city’s vibrant craft beer culture and bustling events are an added draw.
Key Draws:
- Access to Rocky Mountain National Park
- A lively craft beer scene
- Opportunities for various outdoor activities
Savannah, Georgia
Savannah offers a tranquil retreat with its historic district and picturesque views. The welcoming atmosphere paired with serene surroundings continues to attract those seeking relaxation.
Key Draws:
- Distinct historic district
- Warm southern hospitality
- Beautiful scenery
Brooklyn, New York
As a part of New York City, Brooklyn is gaining fame for its unique cultural elements and authentic experiences. Neighborhoods like Williamsburg and DUMBO offer a fresh vibe away from Manhattan’s hustle.
Key Draws:
- Intriguing cultural hotspots
- Unique culinary experiences
- An emerging arts scene
Green Bay, Wisconsin
Green Bay has made waves in tourism due to its fervent sports culture, particularly surrounding the NFL Draft in 2025. The combination of team pride and outdoor activities lends a vibrant atmosphere to the city.
Key Draws:
- Anticipation for the NFL Draft
- A burgeoning sports tourism industry
- Availability of diverse outdoor activities
Why These Cities Are Dominating and Emerging
-
Cultural Appeal: Destinations like Memphis and Charleston flourish due to their rich histories and cultural significance.
-
Outdoor Adventures: Cities including Denver and Santa Barbara thrive on the increasing demand for nature-oriented travel.
-
Luxury and Authenticity: High-end locales like Santa Barbara and West Palm Beach attract visitors with upscale amenities and genuine experiences.
- Affordability and Unique Experiences: Emerging cities provide budget-friendly options while focusing on personalized, local encounters.
Planning Your Trip: Travel Insights and Tips
-
Book Early: Popular destinations like New York City and Orlando fill up quickly, particularly during peak seasons.
-
Explore Hidden Gems: Choose emerging cities for more budget-friendly and less crowded options.
-
Off-Peak Travel: Visit destinations like Savannah during quieter seasons for a more personal experience.
- Research Local Events: Time your visit to coincide with interesting happenings, such as the NFL Draft in Green Bay or food festivals in Charleston.
With such a dynamic blend of destinations, 2025 promises a travel experience rich with possibilities across the U.S. Each city, whether established or emerging, presents a unique opportunity for creating unforgettable memories.